A PopUp Show - which will showcase the first heat of the inaugural national UK Tea Brewers Championship - is tipped to go down a treat with exhibitors.
Spearheaded by the BSA, the exhibition and trade meeting event on June 20 takes place in the historic setting of Bury Lodge near Stansted which recently featured on Channel 4.
BSA chairman Steve Slark, said: “We’ve designed the Pop Up event in a stunning venue with good access off the M11. It offers a cost effective, easy set up and set down formula for up to 40 exhibitors. Free to attend and with free parking, the stands are priced at £125 for BSA members or £150 for non members.
“Generating a business buzz and wealth of networking opportunities, the key focus of the event is the first ever UK Tea Brewers Championship heat.”
Supported by the UK Tea Academy and Watercare, exhibitors signed up to date include Brew It and Fracino, the UK’s only manufacturer of traditional espresso machines whose global head of sales, Peter Atmore is a BSA board member.
Said Peter: “We’re looking forward to the show which offers a low cost entry and no ‘hidden’ costs for exhibitors to explore opportunities and see top tea brewers in action. With food and bar facilities available, we’ll be inviting our customers to savour the experience and hope that fellow exhibitors will do the same.”
Taking place from midday, the inaugural UK Tea Brewers Championship first heat includes a Classic Brewing and tasting Skills Signature Drink session. The 2nd heat takes place at the Caffé Culture exhibition in October with the semi final and final held at the inaugural London Tea Show in 2020.
Gennaro Aniello from the UK Tea Academy, said: “We can’t wait to see what the talented tea brewers of the UK have in store for us. It is a great opportunity for anyone in the F&B world who loves tea to show off their flair and creativity, and further their career in this exciting and rapidly evolving arena. Move over coffee fellas - here come the tea geeks.”
For more information or to book a show space, email Karen Kleber at firstname.lastname@example.org call 01279 780258.